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1. #The millionaire real estate agent book with tabs full#
2. #The millionaire real estate agent book with tabs series#

Your gross revenue (your GCI) is driven entirely by this chain reaction of productivity.

#The millionaire real estate agent book with tabs full#

With a pipeline full of leads, your next focus is to turn them into appointments, then to convert those appointments into buyer/seller listings, and finally to successfully serve your clients and help them close a deal. And here is a truth that you must never lose sight of: You can never have enough good leads. “Leads are the fuel to your economic engine. For this reason, Gary Keller points to lead generation as the single, most important activity to succeeding in real estate. And without qualified leads, you will not get any appointments. Once you plug in your numbers, the Economic Model calculations make it very clear: without appointments, you will not make any money. “Models represent a plan that was prepared in advance and, when properly systemized, should translate into a consistent set of actions you take every month, week, or day.” Do the Activities – Focus on Appointments, Conversion Rates That way, you’ll know what areas of your business need to improve so you can achieve your goals.

Next, familiarize yourself with the basic formula of the Economic Model and fill it out with how your business is currently performing: They will stand for your success, help you stay the path, and celebrate with you once you’ve reached your goal. Next, share your goals with accountability partners – your KW MAPS Coach, team leader, peers, and family. Otherwise, you’ll slow down when a smaller goal is within reach. Thinking big helps you to build up the momentum needed to surpass small goals on the way to achieving bigger success. From there, calculate the costs associated to reveal your annual net income goal.ĭo not think small – think BIG. When you know what you want to accomplish, work backward until you arrive at what you need to accomplish in one year to reach your Big Goal. After all, the reason you’re in business is to achieve your life by design. In short, it’s a simple formula for how your real estate business will make money.īefore diving headfirst into the model, you must know exactly what you want to achieve in your business and your personal life. Unlike other complicated methods, it makes a clear connection between your desired net income goal and the basic activities that will lead to that number. The Economic Model is a formula that shows how your investments and performance in key areas of business work together to produce net income. Whether you’re struggling to build a real estate career or focused on taking your team to the next level, step one is to understand the Economic Model laid out in pages 129-132 of the MREA. Powerful models usually feel that way.” – Gary Keller The Economic Model In fact, it may make things appear so simple it feels like cheating. On the other hand, I think you’ll discover that modeling will be very empowering. “Reinventing the wheel every time is just plain exhausting work. Since its original publication 17 years ago, the MREA has sold 1.3 million copies – withstanding market conditions and the test of time to help both new agents and seasoned pros alike. The MREA is a compilation of those clues. That’s because successful agents have left clues: which of their actions led to their desired results. The MREA gives you the “how” to achieve your goals and shows you where to focus your time to achieve the greatest impact.

#The millionaire real estate agent book with tabs series#

This article is the first in our “Back to Business Basics” series – one that is aimed at helping you achieve greater success by using models outlined in Gary Keller’s The Millionaire Real Estate Agent.